Archive for the 'Fundamentals' Category

Swoop It Now

Swoop it now is a new feature released by Swoopo.  It allows you to purchase the item you have been bidding on at the full retail price.  You don’t get a deal, but you don’t really lose out either.  I think this is a great offer from Swoopo.  If you were going to pay full price for the item you might as well give it a try to Swipe it.  I am a big fan of this because some items get very close to the actual retail price or even go over in some crazy circumstances.  This is extremely frustrating to pay the full retail price if you’ve already sunk several bids on the item.

To get the benefit of the Swoop it Now you simply click the button when it is available.  They discount the retail price by the amount of bids you have already placed.  I really good option if you just want to get on with it.

 

Is Swoopo a Scam?

A lot of people have asked if Swoopo is a scam.  The short answer to the question is no.  People really do get some awesome stuff at amazing prices.  I am one of them.  I got my flip camera off of swoopo.  I saved a few dollars, but I’ve also lost money on auctions where I didn’t win.  The posts you read about online are from people that didn’t read the rules, got confused and think the world in general is out to screw them over.

Let’s be clear, the system is an ingenious market.  It creates situations where one person gets an amazing deal funded by everyone else.  There is a good reason they call it an entertainment auction.  It gives me the same feeling as playing online poker.   A certain rush of adrenaline comes over you as you get close to either winning or losing.  The system is setup so that Swoopo almost always wins.  The main difference is that you have to pay for bids.

The system gets really crazy during the penny auctions.  If you think that each bid costs .60 and the price of the item moves up .01 with each bid you see how Swoopo makes a ton while someone gets a great deal on a new T.V.  If you see a TV sell for $100 that normall sells for $1,000 on a penny auction remember that Swoopo got .60 * 10,000 or $6,000.  Not a bad deal for Swoopo.  Oh yeah, don’t forget that you still have to pay $100 for the item.

In some aspects it is kind of like gambling.  You can always control the outcome by bidding again and again, but somehow it just doesn’t work out that way.

Bottom line.  Swoopo is not a scam, people really win stuff.  It pays to be patient and fully understand your bidding strategy before you start.

Swoopo Product Research

The cool thing about Swoopo is that you can look at previous auctions.  It is kind of time consuming but you need to go back as far as you can and see what happenned in older auctions.  It is also important to note the time that the auction occurred.  You will notice that there is a big difference between bidding at 3:00 in the afternoon on a Saturday and 3:00 AM on a Tuesday.

Most working stiffs will be free on Saturday but not at 3:00 AM on Tuesday. Use this to your advantage to minimize the number of people bidding against you.

You may also want to take in consideration Time Zones.

If you live on the East Coast try early morning auctions.  If you live on the West Coast try late evening auctions.  You will eliminate a large number of people by picking the right time to bid.

Bidding on Swoopo – Bid Butler

Bid Butlers are the automated bidding tool built into Swoopo to help you automatically place bids.  At first thought you would think they are there to help automate the bidding process, but as with everything in Swoopo they are really there to help make the game more complicated and interesting.

Let’s cover the fundamentals of the Bid Butler first.  You pick a staring price an ending price and the total number of bids you are willing to use.

Let’s say we are buying item X.  It is currently selling at $8.  We set our Bid Butler to start bidding at $10 all the way to $20 and we are willing to use 5 bids.  Bid Butlers are the most complicated part of Swoopo and you must understand their pros and cons in order to win at Swoopo.

The Bid Butler will automatically place a bid for you when the clock is between 10 and 1 second.  This is very important to know as we will use this fact later in single bidding to work against the person using the Bid Butler.

The last fundamental fact to understand is what happens when two people both use a Bid Butler with the same price range.

This is the worst thing that can happen in Swoopo land and should be avoided at all cost.  This will burn through bids faster than an Indy speed car.

Sticking with our example from above if two people both set Bid Butlers to go from $10 – $20 with 10 bids each this is what would happen as soon as the $10 threshold was broken.  Both Bid Butlers would place all bids.  Both players would have used all ten bids at the exact same time.  You would go from 5 seconds left and then all of a sudden the price would jump to $13 all bids would be used.  The time would also jump.  The first bid would set the time remaining to 15 seconds and then the remaining 19 bids would increment the time by 20 seconds 19 times adding a total of 380 seconds.

A person using single bidding would just sit back and watch as two opponents burned through 20 bids each.

I think the best way to understand the Bid Butler is to understand the limitations and ways you will lose with a Bid Butler when you thought you would win.  We have several posts under advanced strategies that cover in-depth ways you can face a challenge with the Bid Butler.

Bidding on Swoopo – Single Bid

Bidding is the heart of swoopo and there are two different ways to bid.

Single Bid

The single bid is the easiest way to get started.  You simply click the bid button when you feel like bidding.

When you do this the price of the item rises $0.15 and you use up one of your bids that you paid $0.75 for.

In order to use the single bid option you must be very focused and have a steady Internet connection.  If you are towards the end of a bidding session and your Internet connection fails you will be unable to place future bids and you will lose.  Additionaly, I have found that you can’t just rely on the countdown timer.  Due to the Internet connection or speed of your computer the timer may jump from 12 to 4 seconds and not do a normal countdown.  If you aren’t watching carefully you will screw up your timing and lose. We have some future posts on how to deal with this issue specifically.

Auction Types

We have an entire category devoted to different auction types.  Make sure you check out that section as it explains in detail the different auctions and associated strategies you can take.

Buying Bids

One of the first things you need to do to get started with Swoopo is to buy bids.  Bids allow you to play the game and try to win items at low prices.

In your eagerness to win that great gizmo you quickly sign up for bids without fully thinking through the consequence of your decision.  Buying bids is as much a part of the game as bidding itself.

Swoopo has very craftily created a bid pack system.  Instead of allowing you to buy bids as you need them you are forced to pay for them in certain quantities.

You will notice that you can buy a pack of bids with the following options

700 for $525

300 for $225

100 for $75

50 for $37.50

30 for $22.50

The very top one says the BidPack for the “big bargain.”  Your emotion is telling you that is a deal and that you should go for the big bargain because you always get a quantity discount.  Unfortunately, this is not the case.  Every bid is worth exactly .75.

Purchasing bids in set quantities is advantageous for Swoopo.  Primarily it works like this, you are hot and heavy into a bidding war with someone you load up on bids to take them down to the mat. You win your prize.  You are victorious.  You also didn’t use all of your bids from your last bid pack.  You may only have 10 bids left.  At this point you are forced to make a decision.  Do I write off my $7.50 in bids or do I go load up again to try and win something else.

Interestingly, psychologists have shown that people adapt their behavior more towards a feeling of loss.  In other words, you don’t want to lose those 10 bids.  The only way to not lose those bids is to turn around buy more and win something else.  Whoever created Swoopo probably has some major PhD in psychology and human behavior.

Does this mean that you want to pick the smallest bid pack to minimize the possibility of having unused bids?  Of course, the answer is that it depends.  If you are bidding on a large ticket item that gets hot and heavy where you are bidding every ten seconds the last thing you want to do is miss out because you didn’t have enough bids.

If you already placed a hundred dollars in bids for a TV and then the TV went on the next minute, but you couldn’t play because you ran out of bids you would feel pretty awful.  One of the keys to Swoopo is being committed to your strategy and seeing it through.  We’ll talk more abou that in future posts.

For now, just understand how buying bids works and realize that the actual amount saved per winning auction will be skewed by the amount of unused leftover bids.

What is Swoopo?

Swoopo is an entertainment auction site.  You will be seduced by the clever marketing that shows people winning amazing items for 90% of the retail value.  This is absolutely true, but the catch is that every time you bid for an item you must pay.

For example, I am bidding on a flat screen TV currently going for $10. That is an amazing deal.  Here is where it gets complicated.  When you bid the time remaining in the auction goes up 15 seconds, the price goes up .15 and you just burned through one of your bids.  By the way, your bids cost .75 a piece.

This is how Swoopo is able to let items go at such seemingly low prices.  If an item costs $100 and the Auction ends with the item selling for $20 Swoopo keeps the $20 the person pays for the item.  Additionally, during the course of the auction they made $100 in bids.  Even if they pay full retail for an item in the auction they have still made $20 off the entire deal by the bid revenue.

Why does this work?  Well, quite simply because we are all greedy and think that we can get something on the cheap.  The truth is you can do this, but the game is tricky and there are rules that need to followed.

This is meant to be a high level overview and we will get into more strategies with future posts.